Name 

Nobody Is Coming: Turn Purpose Into Participation 

Speakers

Megan Conway, Volunteer Canada

Janelle St. Omer, Visit.org

Description

Purpose has become a familiar part of corporate language, but too often it remains a statement rather than a catalyst for action. At a time when social challenges are growing more complex and traditional forms of civic participation are changing, organizations have an opportunity to move beyond awareness and create meaningful pathways for involvement. In this candid conversation, Megan Conway, President and CEO of Volunteer Canada, and Janelle St. Omer, Chief Impact Officer of Visit.org, explore what it takes to transform purpose into participation. Drawing on insights from the nonprofit and corporate sectors, they will examine why so many employees engage only once, what encourages deeper and more sustained involvement, and how organizations can create experiences that strengthen both communities and workplace culture.